ETIS is pleased to invite telecom operators across our community to a focused roundtable discussion on Onsite Personalisation in Digital Sales & Customer Experience. This session is organized in collaboration with the Digital Sales & Customer Experience Working Group, and is open to all telco professionals working in e-commerce, digital marketing, and CX.
During this roundtable, we invite participants to share their experiences and challenges in implementing onsite personalisation strategies. Key topics include:
Personal product recommendations & placement
Targeted banners for individuals or segments
Dynamic, personalized web content (texts, images, start pages)
Intelligent, behavior-based search functionality
Adaptive customer journeys
Shopping cart reminders & wishlists
Location-based personalization
Personalized offer design based on usage & contract history
Integration of offsite marketing with onsite behavior
Each participating operator will have the opportunity to give a 10-minute pitch followed by a joint discussion. This is a peer-exchange session, and your insights are invaluable.
We encourage members to share this invitation internally with colleagues who may have the right profile or deeper expertise in these areas.