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Customer Self-Service WG meeting, Dresden 2013
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Customer Self-Service WG meeting, Dresden 2013

The 2nd Customer Self-Service Working Group meeting of the year took place on 13-14 June and was kindly being hosted by T-Systems MMS in Dresden, Germany.

13/06/2013 to 14/06/2013
When: 13/06/2013
10:00
Where: T-Systems premises
Riesaer Strasse 5
Dresden 01129
Germany

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The ETIS Customer Self-Service Working Group (CSS)  held its second meeting of 2013 on 13-14 June kindly hosted by T-Systems MMS in Dresden, Germany. A total of 23 participants attended the meeting, representing the following ETIS Member companies: A1 Telekom Austria, Belgacom, Detecon, Deutsche Telekom, Lattelecom, Swisscom, Telenor and Teliasonera. Google was also invited by the group to share some updates on their activities as well as some digital trends and Telco related consumer insights.


Some of the main topics covered included Web analytics & tag management, Web strategy for the business segment, E-mail marketing, Central ad-server projects, Mobile applications, Customer self-service study insights. The second day of the meeting featured many interactive discussions which highlighted the need for simplicity and timely reactions to new technologies. The Managing Director of T-Systems MMS, Peter Klingenburg also led our group's members on a guided tour of Dresden and the T-Systems premises.

 

If you would like to find out more about participating in the Customer Self-Service working group, please don't hesitate to contact us


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